LiquidFrameworks, the leading mobile field operations management solutions company specializing in oilfield, industrial and environmental services is proud to announce that it has been named Marketer of the Year in the Technology Products and Services category by the Houston Chapter of the American Marketing Association for the second consecutive year.
Houston, TX (PRWeb), December 8, 2017 – LiquidFrameworks announced today that it has been named Marketer of the Year in the Technology Products and Services category by the Houston Chapter of the American Marketing Association (AMA Houston) for the second consecutive year. Established in 2005, the Marketer of the Year award is AMA Houston's annual program honoring exceptional marketing work by Houston-area companies, organizations and institutions. A panel of marketing professionals and educators from outside the Houston area reviewed and scored each entry based upon its completeness, difficulty of challenge, specificity of objectives, effectiveness of marketing strategy/tactics and measurable evidence of results. The top scores in each category become finalists, and the top score is the Best in Category winner.
LiquidFrameworks’ marketing strategy this year has been to emphasize the customers’ experiences with FieldFX. “When the market experiences volatility, companies that invest in improved operating agility and innovation are able to differentiate themselves against the competition and fortify themselves for the inevitable upturn. It’s during the down times when smart companies invest in technology to streamline processes and become more efficient,” said Emily Rhodes, Director of Marketing at LiquidFrameworks. “Our product, FieldFX, helps our customers to do just that. So, by highlighting our customers who are doing more with less and capturing every dollar possible, we have created a very strong message that has resonated in the market.”
LiquidFrameworks’ industry-leading solution, FieldFX, is a cloud-based, mobile field operations software suite designed for companies in the oilfield, industrial and environmental service industries. FieldFX manages contracts, quotes, equipment, jobs and field tickets along with customer-specific electronic forms, enabling customers to streamline their processes between operations, field personnel and accounting.
“We realize that AMA Houston is the area’s premier professional marketing organization and has been recognized nationally as the chapter of the year in 2017. We are very proud to be recognized by this association as a leader in technology marketing not only once, but twice in a row,” said Trent Derr, President and CEO of LiquidFrameworks.
AMA Houston is the nation's largest AMA chapter. Named Chapter of the Year seven times in the last 12 years by AMA's international headquarters, AMA Houston serves 1,100 members with diverse marketing expertise from a variety of industries.
To learn more about LiquidFrameworks’ FieldFX product suite and how mobile field operations management solutions can add value to your oilfield or industrial/environmental service company visit www.liquidframeworks.com.